As part of its social responsibility programme, UEFA is committed to promoting healthy and active lifestyles, encouraging people of all ages throughout Europe to take up physical activity (be it football, or otherwise) and to eat good, balanced diets.
World Heart Federation (WHF) – core partner
The WHF is committed to helping people achieve a longer and better life through the prevention and control of heart diseases and strokes. The focus of its partnership with UEFA is promoting healthy lifestyles for children and tackling childhood obesity. UEFA also supports World Heart Day, which takes place on the last Sunday of September each year.
Eat for Goals!
The world of football has long inspired people of all ages and either gender to exercise. It has now set out to inspire them to eat well too.
"A healthy lifestyle is also based on healthy food." This message is conveyed by role models, comprising a multicultural group of 13 internationally known male and female football players, who present their food choices.
Each player shares with the readers what he or she loves to eat, and gives the recipe for their favourite dish. Children are invited to cook and eat like champions. A detailed list of the ingredients and step-by-step instructions for preparing each of the 13 dishes make it easy for even the less-experienced to make delicious healthy meals in no time at all. Enjoy!
And for those wanting to know more about the relationship between a balanced healthy diet and performance, which is crucial to footballers, the book also gives the nutritional values per portion as well as plenty of useful food tips.
Children are increasingly adopting unhealthy lifestyles. Chronic disease (heart disease, strokes and diabetes) along with their major causes (being overweight, a poor diet, smoking and physical inactivity) are now being seen at an alarmingly early age.
The factors for obesity are many and include overconsumption of food too rich in calories, proteins, fat and carbohydrates as well as sugar.
The Eat for Goals! book talks, across more than 80 pages, about good food, cooking and football. Its aim is to encourage children to lead more active lifestyles and to eat well.
By actively supporting the Eat for Goals! project, UEFA, the World Heart Federation and the European Commission wish to raise awareness of one of the major public health issues of the 21st century.
Eat for Goals! was edited in ten languages (Dutch, English, French, German, Polish, Portuguese, Russia, Spanish, Turkish, Ukrainian), and can be ordered with the respective publisher (the English version is out of stock).
Copies in German, French and Dutch can be ordered through UEFA (firstname.lastname@example.org).